Conditional blocks consist of one or more conditions contained between {SPLIO IF} and SPLIO ENDIF} statements. The second and next conditions must be introduced by the {SPLIO ELSEIF} statement.

Conditions are always evaluated in the order they are written. As soon as a condition is found true, the content between it and the next {SPLIO . . . } statement becomes part of the current message, and all other conditions in the block are skipped.

The content between the {SPLIO ELSE} and {SPLIO ENDIF} statements is included by default when no conditions are met.

This is best illustrated in the examples below. All examples are broken into multiple lines to make them easier to read. Note, however, that you may have to write some conditional blocks in just one line, for example for email subjects.

Conditional Blocks with the = operator

Let's see conditional blocks using the "equal to" operator. You can use it to include specific content if, and only if, a field value is equal to the value in the condition.

Explanation:

If the value of the $gender$ field for the current contact equals "male", write "Dear Mr." and the contact's first name, then continue after the ENDIF statement.
If the $gender$ field value is "woman", write "Dear Ms." and the contact's first name, then continue after the ENDIF statement.
If the $gender$ field contains anything else, only write "Dear" with the contact's first name.

Conditional Blocks with the != operator

The "not equal to" operator is the reverse of the previous one. Conditions using != are always met except when the field contains the given value.

Explanation:

Splio checks the $firstname$ field for the current contact. If the field is not empty, Splio writes the contact's first name and the words "an incredible offer for you!"
Otherwise, Splio writes "Dear Client, an incredible offer for you!"

Conditional Blocks using comparison operators

These operators: > (greater than), >= (greater or equal), < (less than), <= (less or equal) – are used with numbers. For example, they allow you to include different content for contacts from different ages or spending groups.

Explanation:

If the value of the $kids_number$ field for the current contact is 1 or more, write an offer about products for children.
Otherwise, write an offer on other products.

Conditional Blocks using LIKE and NOT LIKE

With these operators, you can check if a field contains (or does not contain) a string of characters.

This way, if you have a field containing favorite products for each contact in your database, you can test if a specific product is present in this list with LIKE (or absent from, with NOT LIKE).

Explanation:

Splio checks if the $fav_products$ field value for the current contact contains the product ID 1234.
If so, a specific offer on this product is displayed.
Otherwise, the generic content is included in the message.

Using conditional blocks