Towards Omnichannel with webhooks - Mar. 2025

March 5, 2025

NEW

We are proud to announce the launch of our brand new webhooks feature. This new feature will allow you to set up omnichannel campaigns with richer and real-time customer interactions across multiple platforms. You will be able to trigger actions from your automated campaigns to call other external systems.

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Main features of webhooks:

• Real-time communication : Instant data transfer between Splio and your other applications and software to be connected to your ecosystem.

• Automation : Add new channels into your automated campaigns to trigger communications based on your customer lifecycle.

• Flexibility : Webhooks can be configured to work with various applications and platforms, regardless of the programming language or system used. It is not a connector , but it can facilitate some data exchanges from Splio, allowing you to take advantage of the segmentation capabilities built into Marketing Automation.

• Improved customer experience : By ensuring accurate and timely data transfer, webhooks will help you harness the power of data in Splio to other applications, for a smoother, omnichannel customer experience.

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Examples of use cases:

💬 WhatsApp : Use webhooks to send notifications on WhatsApp in your post-purchase for example. A turnkey integration with our partners Wax and Simio is integrated into the platform.

👥 Clienteling : Webhooks can send an action to trigger a call to your VIP clients whose birthday is in your clienteling tool to trigger personalized calls.

📱Push App : Webhooks can send information to your app to notify certain users based on their purchasing and/or engagement behavior, such as customers who are going to churn for example.