Welcoming your loyalty members
Here we'll share a marketing use case to help you set up a welcome message for your loyalty members.👇
.
You have just launched your Loyalty Program and existing customers or new visitors are keen to join it!
As soon as they sign in, send them an email to welcome them to the Program warmly. Use this opportunity to remind your customers of their Loyalty status and the benefits of your program.
.
💡 Master the loyalty variables to enrich your designs. Don't forget to read our dedicated guide on the variables on design to customize your content.
.
Loyalty variables used
$loyalty.subscription_date$
$loyalty.program$
$loyalty_card_number$
$loyalty.total_nqpoints$
$loyalty.total_qpoints$
$loyalty.qpoints_to_nexttier$
$d/m/y$loyalty.expiration_date_nqpoints$-1d$
.
Check the first picture to discover what your email would look like!
.
💡 If you wish to add a loyalty variable, you can go into Splio variables and click on the one you need, which will be automatically copy-pasted in your design as shown on the GIF (second image).