Create an automatic recurring campaign

To create a recurring automatic campaign, you have the option to start from a template or build your entire journey from scratch.

These recurring automated campaigns will be sent to your contacts on a recurring basis as long as they meet the targeting criteria. These are based on a target filter, so a contact may receive the communication multiple times if they fulfill the conditions.

For example, in the case of birthday campaigns or reactivating inactive customers.

To determine this sending recurrence, you can define a sending day, week, month, or year with a start date and an end date.

Your contacts are included in your automated scenarios when they meet the eligibility criteria of the inclusion filter, and they stop being included based on the exclusion condition you set.

The available channels are email and SMS.

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Conversely, so-called “trigger” campaigns are activated when the customer makes an action. For example, making a purchase, signing up to a newsletter, abandoning a shopping cart, etc. In this case, you will also need to determine an opt-out condition.

Available channels are also email and SMS.